For Nak’azdli Whut’en, communication isn’t just about conveying information; it’s about preserving heritage, fostering unity, and charting a path toward a brighter future. In their journey to align their communication efforts with their evolving objectives and operations, they sought a partner who could craft a communications strategy that honoured their vision and values while ensuring measurable progress.
Enter Resonant Strategic, a partner who understands that communication is at the heart of serving any community. Our collaboration began with a deep dive into Nak’azdli Whut’en’s world. We engaged with the Chief and Council, the administration, and the membership, listening intently to their aspirations, values, and objectives.
Our solutions encompassed:
- Comprehensive Assessment: We meticulously designed and conducted interviews, workshops, and surveys to uncover the nation’s strengths, challenges, existing communication channels, audiences, values, and goals. This foundational understanding became the bedrock of our strategy.
- Goal Development: In close partnership with leadership and management, we set SMART (Specific, Measurable, Achievable, Relevant, Time-bound) communication goals that were not just visionary but actionable.
- Ongoing Support: Our partnership with Nak’azdli Whut’en extends far beyond strategy creation. We are there every step of the way, ensuring that Nak’azdli Whut’en has the processes to measure progress and effectively achieve their objectives.
The partnership with Resonant Strategic has yielded several positive outcomes:
- Community-Centered Communication: Nak’azdli Whut’en’s communication efforts now resonate with their community’s vision and values. Their messaging is not just informative but deeply meaningful.
- Measurable Progress: SMART communication goals have empowered Nak’azdli Whut’en to measure progress effectively, ensuring that their objectives are achieved promptly and effectively.
- Ongoing Success: Our ongoing support continues to fuel Nak’azdli Whut’en’s communication strategy’s success, providing the guidance and expertise needed for continued growth.